Corporate Meetings & Events
Unum – fortune 500 employee benefits & insurance company
The Goal
Support a variety of employee recognition events and incentive trips, as well as assist with company initiatives within their customer support teams.
The Process
Unum events are designed to reward and show appreciation for their top salespeople, so the recognition gifts and event support items need to truly impress recipients. We work to incorporate each event’s message, theme, and location into the inspiration and presentation of each gift.
They also make sure to reward their customer support teams with annual summits that are full of giveaways designed to offer fun and functionality, with an emphasis on choice. These initiatives often include coordinated drop-shipping to their remote employees, so that no one is left out of being recognized and appreciated.
The Solution
Solutions we have put together for Unum over the years have included:
- Custom backpacks for Customer Service Appreciation Week.
- Backpack coolers drop-shipped to their customer service teams for an end-of-summer reward.
- Summit events that have given away a variety of items that have included: Solo Stoves, Broil King smokers with grill gloves, Pelican tumblers, Stanley tumblers, vintage style Bluetooth “radio” speakers, debossed leatherette journals and catchall trays, travel organizers, wireless chargers, and more. Many of these items were selected for having excellent color choice, as well as being unimprinted, so that it truly felt like a gift for appreciation instead of company brand promotion.
- Maui Jim Sunglasses custom fittings at a Miami Beach resort event.
- Patagonia hiking backpacks for a Hawaii trip that included a guided hike into tropical rainforests and up a mountain ridge.
- Brightly colored stainless steel water bottles and sporty Bose earbuds for a conference of mostly younger employees that included a day of fun at Disneyworld
- Nashville- and Hawaii-themed snack gift baskets were sent to offices to remind and incentivize employees to work toward year-long goals that culminate in top-achievers earning amazing trips. This incentive initiative worked so well that it’s become an annual program.
- Rewarding internal employees for conquering a massive backlog with an in-house incentive event featuring a summer theme and brand name items to be shipped to their homes.
- Assistance with a new initiative to encourage calls, which included their internal slogan featured on removeable stickers, static clings for computer screens, and Skyhook computer monitor headphone holders.
The Result
Unum’s frequent internal surveys that gauge event success have shown year after year that there is measurable value in the merchandise/event selections. The teams within Unum that utilize us continue to do so for our creativity and ability to help them curate the perfect experience true to the vision they had in mind.
