Fundraising/ Donor Appreciation

SmileTrain – nonprofit organization for cleft lip & pallet surgery

SmileTrain flashdrive

The Goal

Strengthen donor relationships & improve brand recognition.

  • Strengthen Donor Relationships

  • Improve Brand Recognition

The Process

SmileTrain provides cleft-repair surgeries at no cost to children’s families in developing countries. Given this mission we know that fundraising is extremely important. We work with their fundraising team to provide tools and merchandise that encourages higher and repeat donations while strengthening each donor’s connection with the non-profit’s amazing work.

Donor appreciation
Creative B2C fundraising
Strengthened donor-organization relationship

The Solution

Successful fundraising and mission-support items have included:

  • Custom Silicone wristbands
  • Trendy caps and t-shirts
  • Umbrellas
  • Backpacks
  • Laptop sleeves
  • Lanyards
  • Plush bears with SmileTrain t-shirts (also given to patients)

The Result

Since 2010, Dogs at Work has been supplying SmileTrain with a plethora of giveaways items to promote their cause. Specifically, the teddy bears that we supply SmileTrain have become little superstars themselves— every child who has benefitted from a cleft palate surgery receives a bear, and the bears are often part of SmileTrain’s promotional campaigns.

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