Fundraising/ Donor Appreciation
SmileTrain – nonprofit organization for cleft lip & pallet surgery
The Goal
Strengthen donor relationships & improve brand recognition.
The Process
SmileTrain provides cleft-repair surgeries at no cost to children’s families in developing countries. Given this mission we know that fundraising is extremely important. We work with their fundraising team to provide tools and merchandise that encourages higher and repeat donations while strengthening each donor’s connection with the non-profit’s amazing work.
The Solution
Successful fundraising and mission-support items have included:
- Custom Silicone wristbands
- Trendy caps and t-shirts
- Umbrellas
- Backpacks
- Laptop sleeves
- Lanyards
- Plush bears with SmileTrain t-shirts (also given to patients)
The Result
Since 2010, Dogs at Work has been supplying SmileTrain with a plethora of giveaways items to promote their cause. Specifically, the teddy bears that we supply SmileTrain have become little superstars themselves— every child who has benefitted from a cleft palate surgery receives a bear, and the bears are often part of SmileTrain’s promotional campaigns.
